Viva Money is a digital lending platform that offers India’s first Line of Credit. Using advanced online technology and data-based KYC, it aims to make borrowing easy and secure. In partnership with its RBI-registered lending partner, Fincfriends Private Limited, Viva Money is focused on helping India’s youth, especially millennials and Gen Z, get affordable credit. Its goal is to bridge the financial gap and become one of the top lending apps in the country. Viva Money stands as a pioneering member within the Viva family, as it extends its presence to various countries, including Mexico and Italy.